Are You Blogging Right?

I was scrolling through my Twitter timeline recently and saw a conversation between two bloggers about what a blog post should consist of. The general gist was that unless a post contains multiple Vogue worthy images and a piece of writing to rival Shakespeare then it wasn’t a legit post. I might be slightly exaggerating here but needless to say the tone of the tweets got my back up a little.

First and foremost, a post is whatever you want it to be. If you want to write the next War and Peace accompanied with a grainy image then that’s fine. If you want to share 5 glossy images of your latest purchase with no words at all then that’s fine too. Literally whatever you feel like expresses your creativity best is what you should do! And don’t let anyone tell you otherwise. There is no magic formula to creating a good post which is the beauty of blogging.

I hear some of you sceptics say “Well that’s fine but you won’t be very successful unless you appeal to brands”. And here’s what I’d say to them; if you want to blog because it’s your passion then making money is secondary or irrelevant. As long as your stay true to yourself, it will be fulfilling. If you want to blog to make money then exploit your unique take on a post to your advantage. How many times have we heard that this industry is saturated and there’s no more space for new bloggers. I think there is space as long as there is a point of difference. There’s no point in copying someones style or conforming to a standard way of blogging because it’s the done thing. That won’t get you noticed. If you’re doing something that is attracting an audience success will follow. It’s like the old saying, first they laugh then they copy. I’ve seen this and experienced this so many times in the blogging world. If you feel like you’re doing something unconventional then do more of it! Taking risks pays off.

So there really is not ‘correct’ way to blog. The more unusual and unique the better! Let’s use our platforms to force diversity in the industries we play in, challenge the status quo and pave the way for future creators.

 

These items were kindly sent to me.

5 Comments

  • 2 months ago

    I loved reading this – theres so many posts that tell you a blog should be a certain way so it’s so refreshing to read your take on it!

    • Anika
      2 months ago

      Thanks Freya πŸ™‚ it’s so important to blog whatever way suits you x

  • 2 months ago

    “A post is whatever you want it to be.” Thank you so much for writing this! As a new blogger, it can be tempting to try and do what everyone else is doing. But guess what? I don’t want to do that. I write about what I enjoy, not what I think brands want to see. I’m not in it for the money, and its so ridiculous to think that all bloggers are. As long as someone enjoys what they are blogging about and isn’t stealing content, why should it matter to anyone else what they are posting about?

    • Anika
      2 months ago

      Absolutely Lauren! Good luck with your blog πŸ™‚ x

  • Reena
    2 months ago

    I have been looking at some of your posts and to be completely honest, I dont really understand why you call yourself a blogger? If anything your posts are sporadic and usually pointless. I understand that you get a lot of ‘free stuff’ to promote but make it interesting at least… there are alot of striking girls who would stand out and do a better of promoting a brand. Just my opinion- not trying to offend!

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